Social Media Intern - The Joint Chiropractic
We are excited to search for a Social Media Intern to take part in growing our business! We have 8 locations (7 in Houston and 1 in Beaumont). We are looking for someone to can create content and manage our Social Media pages with the intention to increase our online traffic and in turn, grow our business. This is a part time internship.
The ideal candidate is someone who is:
Enthusiastic about Social Media and content creation
Can maintain 8 locations of social media (Instagram, TikTok, Facebook, and Google Business) through Sprouts Social (a fantastic tool to schedule posts and manage individual pages)
Creative thinking and production
Qualifications
Strong understanding of social media marketing and management
Experience with SEO and social listening tools
Skills in content creation and graphic design
Knowledge of public relations and Facebook Advertising
Basic understanding of Google Analytics and web analytics
Scope of Work: Social Media Manager Intern
Content Generated per Week
Instagram - 2 to 3 and scheduled for the following week
Facebook - 1 to 2 and scheduled for the following week
Google - new photo of each clinic posted each week
TikTok - new TikTok video each week per account
Posts per Week
Instagram - 2-3
1 or 2 main post
1 reel or story
Reels — 30 sec. Adjustment
Stories
Facebook - 2
Work on boosting posts
Google - 1
1 “posted by owner” picture or “update” to each clinic
TikTok – 1
1 post
Add services to all google pages — allowing easy access to prices
Links on Google Business Pages are accurate
Google Photos are up to date with seasonal graphics
Post new photos when (as needed)
Make sure all information is correct (open times, services, etc.)
Goals
Increase New Patients by 10% each month
Brand Awareness
Increase traffic on online platforms (Instagram, Google, Yelp, Microsites, Facebook, etc.)
Strategy
Monthly Strategy meeting with Manager to review reports and develop posting strategy
Weekly meetings for content creation and creative planning
Monthly Reports
Email every month within the first 5 days
Sprout social report
Google review report
Google bright reports
Miscellaneous
Create and post Doctor Schedules on the 1st of the month
Holiday Hours posted (as needed)
Inclement Weather hours adjustments (as needed)
Promotion awareness posts (as needed)
Other requests from Management
This job description is not an "all inclusive" list to the managing aspects of the social media component of operations.
Job Type: Internship
Pay: $250.00 per week
Benefits:
Flexible schedule
How to Apply
Interested students should send resume and cover letter to Marina Monroe at marina.monroe@thejoint.com.